Kajabi vs Thinkific
Kajabi Basic is $179 a month ($143 billed annually). Thinkific Start is $109 a month ($82 billed annually), and Thinkific publishes that Start plan at £92 a month.
Thinkific’s priced plans include unlimited courses. Kajabi limits products to 5, 50 or unlimited, and contacts to 2,500, 25,000 or 100,000. Pick Thinkific to host courses. Pick Kajabi when those contact and product limits are the reason you are paying more.
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USD figures are the official dollar prices. Thinkific’s GBP plan prices are the published sterling prices, shown exactly when you choose GBP. Every other currency, and every non-Thinkific price outside USD, is marked ≈ and converted from the official USD amount at the 5 Nov 2026 rate. The final price may vary.
Comparison
| Kajabi | Thinkific | |
|---|---|---|
| Monthly prices | $179, $249, $499 | $109, $219, $499 |
| Billed annually, per month | $143, $199, $399 | $82, $164, $374 |
| Published GBP plans | Not in this check | £92, £186, £424 a month. £69, £139, £318 billed annually. |
| Courses / products | 5, 50 or unlimited products | Unlimited courses on Start, Grow and Expand. Plus is custom. |
| Contacts or community | 2,500, 25,000 or 100,000 contacts | Communities 1, 3 or 10. Admins 2, 6 or 15. |
| Video | Not a verified bandwidth figure in this check | 200 GB, 400 GB or 1,000 GB a month |
| Payments | US Kajabi Payments from 2.9% + $0.30. Third-party surcharge 2%, 1% or 0.5%. | Gateway fees depend on location and processor. Not a zero-fee claim. |
Prices checked 6 Nov 2026. Thinkific’s branded app add-on is $199 a month and was not verified in GBP. An extra 25,000 Kajabi contacts costs $125 a month.
Sources, checked 6 Nov 2026: skool.com/pricing · kajabi.com/pricing · thinkific.com/pricing · gohighlevel.com/pricing.
Who Kajabi is for
- You need Kajabi’s contact tiers: 2,500 at $179, 25,000 at $249, or 100,000 at $499.
- You want 5, 50 or unlimited products rather than Thinkific’s unlimited courses on every priced plan.
- You have compared the payment rates above and can pay the higher subscription.
Who Thinkific is for
- You want unlimited courses from $109 a month, with 1 community, 2 admins and 200 GB of video on Start.
- You want the published GBP plan prices (£92, £186, £424, or the annual equivalents) rather than a conversion.
- You can use the 30-day trial. There is no free plan.
Who should look elsewhere
- You want a community at $9 or $99 a month. That is Skool, with a 10% or 2.9% fee, and unlimited members, courses, videos and live calls.
- You want CRM and funnels as well as a course. HighLevel starts at $97 a month. Usage charges apply, and annual prices are omitted.
- You want Circle’s price. It was not in this check. Use the Skool vs Circle vs HighLevel comparison rather than a guessed number.
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FAQ
How much do Kajabi and Thinkific cost?
Kajabi Basic, Growth and Pro are $179, $249 and $499 a month, or $143, $199 and $399 billed annually. Thinkific Start, Grow and Expand are $109, $219 and $499 a month, or $82, $164 and $374 billed annually. Thinkific’s published GBP plan prices are £92, £186 and £424 a month, or £69, £139 and £318 billed annually. Prices checked 6 Nov 2026.
Which one has the lower starting price?
Thinkific Start at $109 a month is lower than Kajabi Basic at $179 a month. Thinkific’s priced plans include unlimited courses. Kajabi Basic includes 5 products and 2,500 contacts.
What about transaction fees?
For US entities, Kajabi Payments is 2.9% + $0.30 on Basic, 2.8% + $0.30 on Growth and 2.7% + $0.30 on Pro. A third-party surcharge of 2%, 1% or 0.5% can apply. Thinkific gateway fees depend on location and processor. This page does not claim a zero transaction fee for either product.
Does Thinkific have a free plan?
No. There is a 30-day trial. There is no free plan. A Kajabi trial length was not part of this price check, so none is stated here.
When is HighLevel the comparison instead?
When you also want a CRM, funnels and usage-priced phone, SMS or email. HighLevel is $97, $297 or $497 a month. Annual prices are omitted. It is more tool than you need for a single course and nothing else.
Related: Kajabi pricing · Thinkific pricing · Skool pricing · HighLevel pricing · Skool vs Circle vs HighLevel · Skool vs Kajabi · Kajabi alternatives · Skool alternatives · Email authentication checker.